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LinkedIn InMail Templates That Get Replies

Use 7 proven LinkedIn InMail templates for recruiting, sales, and networking — or let AI write a personalized InMail for your exact prospect in seconds. Free, no signup required.

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7 LinkedIn InMail Templates You Can Copy Today

Every template follows the same rules: a short subject, a personalized first line, and one clear ask. Replace the [brackets] with your details — and before you hit send, run the recipient through our LinkedIn profile extractor to pull their title, company, and background for personalization.

Recruiting InMail Templates

For sourcing active and passive candidates — and reviving conversations that went quiet.

Reaching out to an active candidate

Subject: Your next move in [specialty]

Hi [First Name], I saw you're open to new opportunities, and your work on [specific project] at [Current Company] stood out. We're hiring a [Role] at [Company], and your background in [key skill] is exactly what the team needs. The role offers [one concrete detail — comp range, remote policy, or team scope]. Would you be open to a quick 15-minute call this week? [Your Name]

Approaching a passive candidate

Subject: Your [field] work caught my eye

Hi [First Name], I know you're probably not looking — your [X years] at [Current Company] suggest things are going well. That's actually why I'm reaching out. We're building [team or product] at [Company], and I'd value your perspective even if the timing isn't right. No pitch — just a 15-minute conversation about where [field] is heading and what we're working on. Open to it? [Your Name]

Following up after no response

Subject: Quick follow-up — [Role] at [Company]

Hi [First Name], I reached out last week about the [Role] position at [Company] and wanted to float it one more time before I close the loop. One thing I didn't mention: [new detail — recent funding, a specific team member, or a project they'd own]. If now isn't the right time, no problem at all — happy to reconnect down the road. Either way, wishing you the best at [Current Company]. [Your Name]

Sales InMail Templates

For opening cold conversations with decision-makers and following up after they engage.

Cold introduction to a prospect

Subject: [Pain point] at [Company]?

Hi [First Name], Most [job title]s I talk to at [industry] companies are wrestling with [specific pain point]. I noticed [Company] is [relevant trigger — hiring, expanding, launching], so I suspect it's on your radar too. We help teams like [similar customer] [concrete outcome with a number]. Worth a 15-minute look to see if it applies to you? [Your Name]

Following up after they engaged

Subject: Saw you checked out [content]

Hi [First Name], I noticed you [viewed my profile / reacted to my post about X] — figured I'd skip the cold intro. The short version: we help [job title]s at [industry] companies [concrete outcome]. Given what [Company] is working on, I think there's a real fit. Would a 15-minute call next week make sense to find out? [Your Name]

Networking InMail Templates

For growing your professional network without feeling transactional.

Networking with a peer or expert

Subject: Your take on [topic]

Hi [First Name], Your post about [topic] last week put words to something I've been thinking about for months — especially the point on [specific detail]. I'm a [your role] at [Company] working on similar problems. No agenda here — I'd just enjoy comparing notes sometime, or trading a few messages on how you approached [challenge]. Either way, thanks for sharing it. [Your Name]

Connecting after an event

Subject: Great meeting you at [Event Name]

Hi [First Name], We crossed paths at [Event Name] — I was the one asking about [topic from the conversation]. Your point about [specific insight] stuck with me on the way home. I'd love to continue the conversation. I'm working on [relevant project], and your experience with [their expertise] is directly relevant. Coffee or a quick call in the next couple of weeks? [Your Name]

How the AI InMail Generator Works

Three steps from a blank message to a personalized InMail — built on the same rules as the templates above.

1
Describe your recipient

Enter the recipient's role or title and pick your goal — recruiting outreach, sales intro, networking, or follow-up.

2
Add one personal detail

Paste something specific about them — a post, a project, a career move. This single detail is what separates answered InMails from ignored ones.

3
Generate, copy, send

Get a subject line and a message under 120 words, tuned to your tone. Copy it into LinkedIn, tweak the details, and send.

How to Increase Your InMail Response Rate

Average InMail response rates sit between 10% and 25%. The senders at the top of that range share four habits.

✂️
Keep subjects under 8 words

InMail subjects get cut off around 40 characters on mobile. Short, specific subjects like "Your next move in data engineering" consistently outperform clever ones.

👋
Personalize the first line

Open with something only this person could receive — a post, a project, a milestone. A generic opener is the #1 reason InMails get ignored.

🎯
Make one clear ask

End with a single low-commitment question, like a 15-minute call. Multiple asks or vague "let me know your thoughts" closers kill response rates.

Skip the pitch wall — and follow up once

Keep it under 120 words and never paste your full pitch. If you get no reply, send one short follow-up after 4-7 days — see our guide on writing a follow-up that gets answered.

Who Uses These InMail Templates?

From sourcing candidates to booking sales calls — the same structure works across every outbound scenario on LinkedIn.

🧑‍💼
Recruiters sourcing candidates

Reach active and passive candidates with messages that respect their time. Pair the templates with Lessie's AI recruiting tool to find the right candidates before you write a single word.

📈
Sales teams booking meetings

Open conversations with decision-makers who ignore connection requests. The cold intro template plus one researched trigger consistently beats generic sequences.

🤝
Founders and BD building partnerships

Reach operators and potential partners directly. If they rarely answer InMails, use our email finder to take the conversation to their inbox instead.

🎯
Job seekers contacting recruiters

Introduce yourself to hiring managers and recruiters before applying. A short, specific InMail puts your application at the top of the pile.

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FAQ

Get answers to common questions about Lessie AI.

What is a LinkedIn InMail?

InMail is LinkedIn's paid messaging feature that lets you contact members outside your network without a connection request. It comes with Premium, Sales Navigator, and Recruiter plans, each with a monthly InMail allowance. Because allowances are limited, every message should be personalized — that's exactly what these LinkedIn InMail templates are built for.

What is a good InMail response rate?

Average InMail response rates fall between 10% and 25% — roughly three times higher than cold email. Messages under 400 characters perform up to 22% better than average, and InMails sent to active or recommended candidates get answered more often. Personalization is the biggest single lever: a specific first line can double your reply rate.

Should I send an InMail or a connection request?

Send a connection request with a short note when you share genuine common ground — it's free and feels natural. Use InMail when you need a longer message, a faster reply, or the person doesn't accept requests. For prospects who rarely check LinkedIn at all, a personalized email often works better — our free cold email generator writes one in seconds.

How long should a LinkedIn InMail be?

Keep the message between 60 and 120 words, with a subject line of 8 words or fewer. LinkedIn's own data shows shorter InMails earn significantly higher response rates than long ones — busy recipients decide within seconds. The AI generator on this page enforces those limits automatically, so every InMail it writes stays in the high-performing range.

Are these InMail templates and the AI generator free?

Yes — all 7 LinkedIn InMail templates are free to copy, and the AI generator is free with no signup. Note that sending InMails requires a paid LinkedIn plan. If you're out of InMail credits, our guide to websites like LinkedIn covers other channels for reaching the same people.

Do you store the information I enter in the generator?

No. The recipient details and personalization notes you enter are used only to generate your InMail in that moment — they are not stored, shared, or used for anything else. You can use the generator without creating an account or handing over any personal data.

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